Warning: This subject is controversial. We speak with cat parents every day that are wondering if they should or should not take their vet’s advice. The truth is, there’s not one set answer for this. The question we ask in response is, do you trust your...
It seems like I see a new article every day about the dangers of raw feeding cats and dogs. I read each article and find it interesting that they all seem so similar. What’s even more interesting is who is writing, publishing and pushing these posts. Do a little...
Holy meow! This calming formula rocks our world! It’s rare that we do product reviews, especially if it’s our own product, but this can’t go without sharing. Cats are purrecious creatures and can be easily scared. Thus the term, ‘scaredy...
Indoor cats with asthma can have symptoms triggered by basic items in your home. We often don’t even think about how the products we use as humans affect our kitties, but they do. For those of you who have cats with asthma or chronic respiratory problems, here...
The great salt divide is a term coined by the legendary Rodney Habib. He uses the term to explain a sneaky trick that pet food companies like to play on consumers. And we all need to be aware of this trick because it’s basically a big deal breaker. Follow me...
The Feline Essential all-natural product line is designed specifically to help cats live longer, healthier lives through the power of real nutrition. It’s our goal to inspire and empower cat parents with the knowledge and products needed to give our furry friends the best and longest life possible.
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